Serie A is experiencing an unprecedented surge in popularity in the United States, setting new records in viewership and accessibility. Italian soccer has never been closer to American fans, with an innovative season that has transformed the league`s reach across multiple platforms.
For the first time, the Serie A League separated its English- and Spanish-language broadcasts to better serve the fast-growing Hispanic community, with every single game live on CBS platforms and three live games per week on FOX Deportes. This has resulted in more than 1,000 hours of Serie A programming in the United States for the first half of the 2024/2025 season, including more than 600 hours of live broadcast. As of January 2025, cumulative live audience has skyrocketed, marking a 50% increase over the previous season.
Lega Serie A celebrated this extraordinary growth with a special “Calcio Aperitivo” event at its New York headquarters, where President Ezio Simonelli, Chief Commercial & Marketing Officer Michele Ciccarese and Lega Serie A USA President and CEO Andy Mitchell were joined by Italian soccer legends Andrea Pirlo and Marco Materazzi. The event brought together business partners, media and dignitaries to highlight the league`s growing influence in North America and strengthen its commitment to further expansion through strategic partnerships, fan engagement and grassroots initiatives.
“This season marks a historic milestone for Serie A in the United States,” said Ezio Simonelli, President of Lega Serie A. “Never before has Italian soccer been so widely accessible across the country. The upcoming broadcast on CBS Main Network of Juventus-Genoa on March 29 is another key moment in our mission to spread Serie A to as many fans as possible.”
UNDER 17
Palermo – Lecce
Domenica 9 marzo ore 10.30
Pasqualino Stadium, Carini (PA)
UNDER 16
Lecce – Napoli
Domenica 9 marzo ore 12.30
C.S. Kick Off, Cavallino (LE)
UNDER 15
Lecce – Napoli
Domenica 9 marzo ore 11.00
C.S. Kick Off, Cavallino (LE)
